The+Early+Years,+1852+–+1900s



Anheuser-Busch's first advertisements weren't pictures or prints, it was simply word of mouth that spread popularity of the deliciousness known simply as Budweiser (first released in 1876). During the early years of Anheuser-Busch, the two most popular advertisements for the company was the "Budweiser Girl" and a print known as "Custer's Last Fight" which was first distributed in 1896. In the 1880s, Adolphus Busch became the first brewer to use a multi-year, single-themed, coordinated advertising campaign when he introduced the Budweiser Girl wall hangings. These lithographic prints and self-framed tin signs lasted into the 1910s and consisted of nine different representations of beautiful women, most holding a strategically visible bottle of Budweiser. Source



http://www.cnbc.com/id/25479137 Used to serve beer to bar patrons, this tray shows the brewery buildings of the Anheuser-Busch Brewery in St. Louis. Originating in the 1890s, decorated trays were popular through 1917. This tray is sometimes referred to as the “Factory Scene Tray.”

1869-1875 This particular tin is one of the oldest pieces of memorabilia that Anheuser-Busch has in its company's archives. The tin still has the company's original name - The Bavarian Brewery. The name was changed by 1880 to what we know it as today - Anheuser-Busch.

1889. This print is one of several paper-lithographed signs that Anheuser-Busch produced showing beautiful women with Budweiser, in the late 19th and early 20th century.